Can the White House's flood-the-zone social strategy win the shutdown?

White House digital staffers have unleashed a social media strategy full of taunting memes and fake videos, following President Donald Trump’s lead in a bid to bolster his base as the government shutdown drags on

source https://www.msnbc.com/msnbc/news/can-white-houses-flood-zone-social-strategy-win-shutdown-rcna238716